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Team enablement

Four live sessions that teach your team to use AI and specifically Claude properly in their everyday marketing work.

This is you if

Your team uses AI now and then, and you want everyone working with it properly, without spending months experimenting to get there.

Format

4 sessions of 1.5 hours, live and remote, with homework between them. Up to 5 people. Claude only. Runs after an assessment, or alongside or after the Customizing and Adopting Our Tools package, or even on its own.

Commitment

Up to 5 people. Everyone needs a Claude seat before the first session.

Price

€1,500

WHAT IT IS

Four interactive sessions of 1.5 hours, live and remote, with homework in between. We teach your team how AI works in general and how to use Claude in their marketing work: what it can do, where it breaks, and how to approach real tasks with it.

WHO IT'S FOR

Your team uses AI now and then, and you want everyone working with it properly, without spending months experimenting to get there.

WHAT YOU GET

  • A team that can work on its own with Claude, because they understand what it can do, where its limits are, and which approaches hold up in marketing work.
  • Every tip, approach and Claude skill of ours that applies to your work, including the ones we do not publish anywhere. They are yours to use as you see fit.
  • Homework between the sessions on your team's own tasks, so the practice happens on real work.

Our estimate, from our own work and our work with clients, is that a team working this way gets two to three times more productive, and that it moves a team's AI use forward by roughly 6 to 24 months, depending on where it starts. These are our estimates, not measurements of your team, and your number may be different.

What we do, and what stays yours

We teach; your team works on its own from there. This is education, not a build: we do not create new tools for you in these sessions. We are not affiliated with Anthropic. We teach Claude because it is what we work in every day.

What's not included

Claude seats: your team needs them before the first session. Other AI tools such as ChatGPT, Copilot or Gemini are not covered. Building or configuring tools for you, which is Customizing and Adopting Our Tools. Ongoing support after the fourth session.

In practice

Case study

At SE TTC, a technology transfer center at Semmelweis University, AI prompting was one part of a four-week enablement project: two workshops, plain-language guides, and training until everyone on the team could write a post, make a creative and run the content calendar on their own.

Read the case study →

Where it fits

This one attaches to any diagnostic or program. It's most often added to:

The plan only pays off if it gets done.

You don't buy this off the shelf. We raise the add-ons that fit while we scope your engagement, and they sit on your proposal next to the offer they attach to. If the retainer becomes useful later, you can add it then.

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